GRAY Home + Lifestyle joins Excelsior's Retail Renaissance

Have you checked out Water Street in Excelsior lately?? There really is a renaissance taking place. After our opening in November, several other stores have joined. Some new, some re-locations. Buck and Fir (Women's Street Wear), J. Novachis (Menswear), Epitome Papers (Stationery & Gifts), and Lake Effect (Opening April 2016) are just a few to keep your eye open for. Make sure to make a trip to Water Street and check out the new additions to Excelsior. 

Read the full article from Minnesota Monthly Magazine here


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10 sweet new Twin Cities are boutiques

The Twin Cities is experiencing a boom in retail. New, unique boutiques are popping up all over. This is creating a depth of shopping that we are absolutely loving! 

We are a tad guilty of not checking out all the new stores lately like we would like, but these have definitely been added to our lists! Make sure to check them out. 

List of 10 sweet new boutiques here


(Image of Hazel and Rose via their Instagram) 

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It's a Family Affair

We are so honored to be featured in this month's issue of Mpls. St. Paul Magazine. The article talks about us and Buck + Fir. We are both mother/daughter boutiques that have recently opened in Excelsior. Water Street is booming!

"When it comes to the modern neighborhood boutique, mothers and daughters are the new mom-and-pop. Local families are responsible for two of the hottest new shops in Excelsior—where the small-town charm of Water Street is fast being matched by the big-city style of its boutiques. That tight-knit, multi-generational perspective adds a special layer of warmth to Gray Home + Lifestyle and Buck + Fir."


Read the rest of the article here


(Photography by Caitlin Abrams)

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Ali Shops feature in Mpls.St.Paul Magazine

We are so happy to be part of this amazing small town. We especially love the comparison between Excelsior and the nationally recognized hot spot, the North Loop. 

With GRAY Home + Lifestyle, our hope is to provide an experience that one may find visiting cities such as, San Francisco, Brooklyn, London, Sydney, and Stockholm. 

With new shops, a brewery, and chef owned restaurants, Water Street is making its mark amongst famous main streets.

See Ali Shops article on us here

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The Buzz At Home

We are so thrilled to be featured in Mpls.St.Paul Magazine's Swatch! We can hardly believe that we've been open for a month now. Thank you to all of you for the support and love!

See our Swatch feature here

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Twelve Days of Christmas Specials

It's that time of year again and we want to help make your holiday shopping easier. We've put together twelve items that are sure to make your loved ones smile. 

Each day we will feature a new item with a daily special. We have given you a sneak peek at the schedule of our Twelve days of Christmas Specials below so you can scope out your favorites. Follow us on Instagram and Facebook to find out the daily specials! 

Happy Holidays from GRAY Home + Lifestyle! 


Friday the 4th: Pillows by GRAY Home + Lifestyle
Saturday the 5th: All Cashmere
Sunday the 6th: Atlas Salt and Pepper Mills 
Monday the 7th: Hats by Yellow 108 
Tuesday the 8th: Apothecary by L:A Bruket 
Wednesday the 9th: Alpaca Throws by Maine Woolens
Thursday the 10th: Clothing by Hackwith Design House 
Friday the 11th: Cuffs by Giles & Brother 
Saturday the 12th: Candles by SOH Melbourne 
Sunday the 13th: Duffles and Totes by Manos Zapotecas
Monday the 14th: Linens by Fog Linen Work
Tuesday the 15th: Skin Care by Grown Alchemist 

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Grand Opening Event

 Saturday, November 28th 3-7:

Come celebrate the opening of GRAY Home + Lifestyle during Small Business Saturday and Excelsior's Christkindlsmarkt! There will be giveaways, food, and beverages. 

Stay tuned for more information!



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